Capture and repeat your success habits. Easy concept. So easy it’s never used.
Closing the Sale – The Definitive Answers You Won’t Like.
“A – B – C. Always Be Closing.” You may know that line from the infamous sales movie Glengarry Glen Ross where Alex Baldwin plays himself. It’s a throwback sales training line from the 1960’s that manifested itself all the way to the ’80s. The problem with that line is that some people are still using it.
Is it satisfied customers you’re after? NO!
I’m sick of customer satisfaction. The worst companies in the world tout the fact that they won some satisfaction award. It’s not just a bad joke. It’s a pathetic statement.
The Customer is Stalling. What Do I Say Now?
Jeffrey, When a client says he or she is “still reviewing their options,” I know you say that’s the result of their inability to see the value in my product or service. But how should I respond to this objection without pushing the customer away? Thanks, Gladys
What would Ben Franklin think of the Ben Franklin close?
The Benjamin Franklin Close (also known as “The Balance Sheet Close”) is one of the classic old time sales tactics used to close a sale. Never heard of it? Shame on you. Not enough sales training.
Don’t Just Drink the Water, Eat It!
Ask anyone in New York City why their bagels are the BEST in the world and they’ll say, “It’s the water!”
When Does Christmas Start? When Does Christmas End?
‘Twas the night before Christmas… and all the stores were closed.