Tell a story with BLT and you’ll weave a yarn of sales

Ever tell a good story? People laughing or asking more questions when you’re done? And later that day, those same people retold your story another 3 or 4 times. That’s impact. Paul Homoly, a business development expert and master storyteller, has crafted a unique formula for developing and delivering high-impact stories tailored for the sales environment. Recognizing the power of …

 

Once upon a time there was a Story

Ever wish you could tell one great story that when you finished, prospects would say “Wow!” then buy your product? You can. In fact you probably have several stories that would take your sales presentation to the next level from sales presentation to sales performance. Paul Homoly, business development entrepreneur and master storyteller has developed a powerful and persuasive sales …

 

Selling Meets Story-telling to Become StorySelling

Mom, tell me a story pleeeeaase! Remember those days when you couldn’t wait to hear a story? Everyone loves to hear stories. Paul Homoly is business development expert and a master storyteller, who, upon realizing the importance between story telling and selling, coined and trademarked the word StorySelling. It’s a concept by which you turn the selling situation into an …

 

What Does Follow up Have to do with a Bag of Potato Chips?

  Hot prospect. You just made a good phone contact or had a brief meeting, and the prospect is interested in becoming a customer. It’s time for your first follow-up. What do you do? Well, you probably send a package with so much information inside it turns the US postal service from the brink of bankruptcy into a profit making …

 

Prepare for the New Year with Some Old Ideas.

I’d like to look at the table of contents from a great book on selling skills… Chapter 1…Begin by Talking to Him: Learn Your Customer’s Hobbies Personal Likes and Dislikes. Base Your Approach on These Then Show Goods. Chapter 2…Use More Ear and Less Tongue: Give Your Customer the Center of the Stage. The Main Thing Is not to Talk …