React, Respond, Recover +1: Jeffrey Gitomer’s Little E-Book of How to Win Back Lost Customers (Downloadable)
$7.96 USD
How much is one customer worth? How much does it cost to lose one customer? More than you want to know. More than you can measure in real dollars. Most people only measure the dollar loss of a sale, or how much revenue was lost for the year. Big mistake. For openers, multiply that times 20 years. React, Respond, Recover +1: Jeffrey Gitomer’s Little E-Book of How to Win Back Lost Customers is a companion to Customer Loyalty Concepts.